Guides · UGC & clipping

Best export settings for TikTok, Reels and Shorts

Export settings for vertical clips: 1080x1920 at 9:16, H.264 MP4, frame rate matched to the source, bitrate guidance from YouTube, and safe zones for text.

Farmero team · checked

Short answer: export vertical clips at 1080x1920 (9:16) as an H.264 MP4 with AAC audio at 48 kHz, in the same frame rate you recorded. YouTube recommends about 8 Mbps for 1080p at 24–30 fps and 12 Mbps at 48–60 fps. Keep text and faces away from the edges where app buttons and captions sit.

One preset for all three platforms

Setting Value Source (as of 17 Sept 2026)
Aspect ratio 9:16 vertical TikTok recommends vertical 9:16 for in-feed video ads (TikTok Ads help); Shorts must be square or vertical (YouTube Help)
Resolution 1080x1920 9:16 at 1080 wide; TikTok's ad minimum is 540x960
Container MP4 YouTube encoding settings
Video codec H.264, High Profile, progressive Same
Frame rate Same as recorded (24, 25, 30, 48, 50, 60) Same
Bitrate, 1080p 24–30 fps 8 Mbps Same
Bitrate, 1080p 48–60 fps 12 Mbps Same
Audio AAC-LC, 48 kHz Same

TikTok's in-feed ad specs also list a minimum bitrate of 516 kbps and files up to 500 MB for non-Spark ads. Those are ad specs, but they are a useful floor for organic uploads too.

Why these choices

  • 1080x1920 is full HD in vertical. Exporting from a 4K source down to 1080 keeps it sharp without huge files.
  • Match the frame rate. YouTube says content "should be encoded and uploaded in the same frame rate it was recorded." Converting 30 fps footage to 60 adds nothing.
  • Platforms re-encode uploads, so a clean, well-encoded master matters more than an extreme bitrate.
  • H.264 is widely accepted. Some editors default to HEVC; export H.264 if an upload looks worse than expected.

Safe zones

The app interface covers parts of the frame: the account name and caption along the bottom, and buttons down the right side. TikTok says its safe zone depends on dimensions, caption length and format, and offers downloadable safe-zone files in its ads help. Practical rules:

Area What to keep out of it
Bottom band Subtitles, product names, faces
Right edge Key text, logos
Top band Keep the hook line just below the very top
Center Where your key content should sit

More on text in captions and hooks.

Before you export

  1. Check the timeline is 1080x1920, not a 16:9 timeline with a crop.
  2. Watch the whole clip once at full screen on a phone.
  3. Check loudness is consistent across clips in the batch.
  4. Name files consistently. See batch editing.

Filming settings are in UGC creator phone setup.

Getting exports onto the phone

Farmero delivers your exported file to the posting iPhone over the USB cable (about 11 seconds measured), with a cloud fallback through a signed link (about 25 seconds) when there's no cable, and removes the clip from the camera roll once the post is confirmed. It posts the file as exported; it doesn't re-encode or edit it. See clip delivery.

FAQ

What resolution should I export TikTok videos at?

1080x1920 in 9:16 is the usual choice. TikTok's minimum for vertical in-feed ads is 540x960.

Should I export at 60 fps?

Only if you recorded at 60 fps. YouTube recommends uploading in the frame rate the video was recorded.

What bitrate should I use for Shorts?

YouTube recommends 8 Mbps for 1080p at 24–30 fps and 12 Mbps at 48–60 fps.

Why does my video look worse after uploading?

Platforms re-encode uploads. Start from a clean H.264 export at 1080x1920 with a sensible bitrate, and avoid exporting from an already compressed copy.